Will Google Trust Your Website?
In the last year, search engine giant Google has been stamping on websites they do not consider trustworthy. And it has brought its foot down hard. In trying to improve its service to end users, Google...
View ArticleOptimizing Your Website for SEO in 2013
Google algorithms have always been something of a mystery, but for many webmasters they have become a nightmare. Over the last year, keyword searches have become erratic, understanding how to improve...
View ArticleFive Mobile Marketing Strategies: Prepare for the mCommerce Revolution
Mobile devices are steadily gathering more market value and the latest estimates published by eMarketer indicate consumer trends will continue to strengthen. Last year, eCommerce sales made using...
View ArticleGoogle Fiber – The Future of Video Marketing
In September 2012, Google launched an experimental super-speed Internet capable of pumping out 700mbps through fiber-optic connections. Currently being trialed in Kansas City, it will revolutionize the...
View ArticleGrowing Your Business and Brand on Social Media Networks
Search engines are putting more emphasis on shares and likes from social media networks than ever before. Some people will disagree with that statement because it is difficult to quantify at the time...
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The Future of Content Creation For Multiple Devices
The rules for Web content are clear; search engines demand unique, quality writing that engages the reader and contains valuable information. Furthermore, portable devices are challenging marketers to...
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Wearable Tech – A Marketer’s Wet Dream
The emerging market of wearable tech presents opportunities for marketers to collect personal data. And I’m not just talking Google Glass and Smart watches here, I am talking full-body clothing....
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The Battle Between Search and Social: Which Is Best For Business?
There is a battle for online dominance brewing. Google and Facebook are leading the charge, and emerging social sites flank both sides. Social media networks even aid search engines. But is it a ruse?...
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